On October 15, 2026, media authority KommAustria and RTR GmbH released advertising data for the first half of 2026. Public institutions and companies spent 174 million euros on ads, with the federal government accounting for roughly 11.3 million euros.
The federal government's 11.3 million euro spend marks an increase from the 3.2 million euros spent in early 2025 during coalition talks, but remains below the 18.7 million euros from 2024. The reduced its spending to 6.7 million euros.
While the government aims to cut annual ad spending by ten percent, the new data lists media owners individually. Entities like and Kronehit appear separately, as the report excludes combined corporate data for groups like Mediaprint.