# Brau Union to Raise Austrian Beer Prices by 2.9%

October 28, 2026 at 01:11 PM

> Austria's largest brewer Brau Union will increase prices for brands like Gösser and Zipfer starting December 1 due to rising input costs.

**Brau Union**, Austria's largest beer group and a subsidiary of **Heineken**, has announced a 2.9 percent price increase for retail chains and catering businesses. The adjustment affects popular brands including **Gösser**, **Zipfer**, Kaiser, Puntigamer, and Schwechater.

The new pricing takes effect on December 1, following a similar 3.2 percent hike implemented in December of the previous year. Manager **Simon Steyrl** noted that the portfolio also includes Wieselburger and Schladminger, which are subject to the new rates.

Company officials cite rising costs for wages, salaries, and transport as primary drivers for the hike. Additionally, the group faces increased expenses for raw materials and packaging, necessitating the price adjustment to maintain its market operations.


#BrauUnion #BeerPrices [#Austria](<https://austriareport.com/hashtag/austria>) #Heineken [#Inflation](<https://austriareport.com/hashtag/inflation>)

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